Rich Pins: Pinterest ‘Enhancement’ And What It Means For Indie Retailers

Pinterest Rich Pins

Last week Pinterest announced they would be rolling out “rich pins” which the goal is to make it easier for the Pinterest users (Pinner) to buy/make/watch products/recipes/movies.
I personally think this works really nice for big box retailers, but this “enhancement” will be tough on independents because of their lack of know-how or resources to get [...]

4 Pinterest ‘Secrets’ Every Local Business Needs to Know

4 Pinterest Secrets Every Local Business Needs to Know

So I have a confession…I’m addicted to Pinterest. This site has completely changed the way I personally find things to buy and gives me inspiration for my home, closet, business and life.
In this episode of Crystal Media TV I share a few ways to turn online lookie loos into offline buckaroos using Pinterest (that’s my new favorite [...]

How To Ruin Any Relationship, Especially One With Your Customers

How To Ruin Any Relationship: Crystal Media TV

I am so excited about this episode of Crystal Media TV, because it addresses a problem I see all the time when it comes to businesses using social media to market.
And it’s SO easy to stop doing, reverse and immediately start seeing an increase in results (like the example I mention below in this post). [...]

Interview: Jon Schallert Interviews Crystal Vilkaitis About Social Media, Google+

Google Lego 50th Anniversary Inspiration

Google+ has huge benefits to local businesses, but can seem very confusing because it is yet another social media site, and is under the giant umbrella of Google.
This is a four part interview done by Jon Schallert of Destination University, which is a membership-only program designed exclusively for independent business owners to help them grow their businesses, [...]

5 Easy Ways To Get More Likes On Facebook

5 Easy Ways to Get More Likes on Facebook

Have you ever felt like you’re talking to yourself on Facebook? As in, you update each week but no one responds because you only have a few likes? Or do you notice the same (loyal) hand full of people who interact with your posts but you’d like some new people to Comment and Share? Or [...]

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