The 3 C’s of Social Media Success

3 cs

Did you participate in the local conversation like we went through in last week’s focus? If you missed it, click here to read. This week’s focus in on what I call The 3 C’s of Social Media Success. In my opinion, these three things are what will make your social media efforts successful and without them, you’ll […]

Find and Engage Locals

find and engage locals

Hello from Grand Rapids! I’m here for another Retail Success Summit hosted by Whizbang Training. Be sure to like my Facebook page or follow me on Twitter as I’ll be sharing tips and tools form other retail experts who are here at the conference. This week’s focus is on participating in the local conversation. To […]

Google+ for Marketing: Infographic

how to use google+ to market

This is a great graphic by Quick Sprout. Google My Business and Google+ training course will be added to Social Edge in July 2014. If you’re a member, stay tuned. If you don’t know what Social Edge is, learn more here. Courtesy of: Quick Sprout

Christmas in July

christmas in july

If you’re looking for ideas on increasing sales this summer, then check out this week’s focus which is on ‘Christmas in July.’ Not only will you find some ideas on how to generate more exposure and foot traffic, but you’ll hear some in-store event ideas too. I discuss ways to leverage online tools to ensure […]

Use Social Media to Build Your Email List

use social media to build your email list

In honor of National Email Week, which is the second week of June, today’s focus is using social media to grow your email list. They say, “the money is in the list,” and outside of building your online presence, strengthening relationships and generating web and foot traffic, one of the best ways to use social media is […]

Ask for Reviews

social media focus - ask for reviews

This week’s focus comes with a short story. Recently I was in need of a mechanic to fix my brakes. I already received a quote from someone, but felt it was high. So, I shopped around. Where did I go? The almighty Google. And what was the first result that displayed? Yelp listings. Being newer to my […]

7 Instagram Power Tips for Retailers: Webinar Replay

7 instagram power tips for retailers webinar

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Check Traffic Sources

check website traffic sources

Last week we covered website CTA’s, did you set one up? Or, did you already have one? Leave a comment on my Facebook page with a link to your CTA, I’d love to check it out! Now that you have a CTA, we need to start driving more traffic to your website. One easy way […]

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